Our Process

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Phase One:
Data Research, Selection, and Acquisition

• Research of the study area’s data availability 
• Determination of what available data will best support ILWD analysis
• Data acquisition process, determined by data owners
• Cleaning and formatting data

Phase Two:
ILWD Data Analysis

• Data ingestion, aggregation, and transformation
• Perform ILWD location-based analysis 
• Create the ILWD Needs map divided into 5 categories
• Conduct gap analysis identifying correlations to support prevention and services focus
• Create supporting tools – such as area proportion by Needs category, population by Needs category, interactive ArcGIS maps of risk and protective factor existing infrastructure, and risk factors for highest needs categories

Phase Three:
Psychographic Segmentation Analysis

• Acquire psychographic data based on the socioeconomic and demographic community composition of those over 60 years of age
• Conduct segmentation analysis on the highest Needs categories in comparison to all other categories
• Develop online reporting for stakeholders to share findings and strategies, such as incentivization, community engagement, and communication approaches with community prevention and support teams

Phase Four:
Strategy Development

• Present and educate regarding ILWD findings
• Identify and determine prevention and resource distribution goals
• Provide a road map, including tools and processes, for aligning existing resources and developing stakeholder collaboration to implement new interventions