About us
Improving Lives With Data brings actionable insights using the power of location-based analytics to support organizations that share in our mission of reaching and improving the lives of Americans over sixty years of age with the greatest health, social, and economic challenges throughout our country.
We introduce, clarify, and mobilize millions of possible data points, focusing on risk and protective factor data derived from social determinants of health and resilience research to develop analyses that identify where and what efforts specific to each community are needed to support and improve seniors' lives.
We then identify gaps in health and community assets, enabling the alignment of existing services and supports while ensuring prioritized evidence-based interventions can effectively reach those at the most significant risk, all at a community population level, protecting privacy.
Next, using market psychographic data based on socioeconomic and demographic community composition, we deliver psychographic analyses to illuminate which strategies will best reach and motivate the target audience, so services and help are received and utilized.
Lastly, we provide a road map for organizations to develop place-based community-driven partnerships to create outcomes-focused initiatives using the Plan-Do-Study-Act process, guaranteeing that findings are effectively put into action and begin benefiting seniors immediately.
Topics such as:
- Development of new social norms that promote age-friendly communities
- Optimized access to wellness and nutrition services
- Caregiver education and support programs
- Elder abuse awareness and prevention initiatives
- Effective Medicare and financial counseling services
- Adult day programs
- Senior empowerment through volunteering campaigns
- Technical documentation to facilitate funding opportunities
… are just the beginning of what ILWD analyses can support to achieve impactful and sustained results.
Together we can work to improve seniors’ lives.
